Companies served
Businesses that gained more organization, visibility and control over their sales operations.
We drive digital evolution with technology that brings brands and people closer.
Triction connects relationships, sales and technology in one platform built for companies that want to operate better and partners that want to deliver more value.
TechnologyEfficiencyAutomationCustomizationScale
Who we are
Technology to sell better, serve faster and grow with control.
Triction was created to bring clarity and momentum to sales operations. In one platform, companies centralize leads, conversations, opportunities, proposals and tasks, reduce manual work and make sure no customer goes without follow-up. Managers see the pipeline in real time, teams know the next step in every deal, and the business gains productivity, predictability and the ability to grow without compromising service quality.
Triction by the numbers
A journey built on the trust of businesses that grow with us
Results that reflect Triction's presence across sales operations in different industries.
Users have used Triction
Professionals who centralized relationships, tasks and opportunities in one platform.
Years in the market
Evolving the product alongside companies, partners and teams that live sales every day.
Technology made for those who build technology
A robust, flexible foundation ready to evolve with your business.
From direct use to the White Label model, Triction adapts to each company's context. Embed it in your software, customize the experience or centralize your entire sales operation without starting from scratch.
- Complete, well-documented API
- Custom brand, domain, fields and workflows
- Secure, LGPD-compliant infrastructure
- Specialized support for rollout and growth
Technology for your business to grow with autonomy
Use Triction in your operation or bring a complete CRM to market under your own brand.